Words to work by

Quotes for entrepreneurs

Lines worth keeping in mind on a hard week. Quotes from Nicola’s book are word for word, and every classic quote carries its source.

From Nicola’s book

Taken word for word from A Better Entrepreneur.

“You must take 100% responsibility for your results. When you do, magical things will happen, mentors will appear & invisible doors will open.”

Nicola Cairncross, A Better Entrepreneur

“People buy from people they know, like and trust and creating content can make that easier than you can imagine.”

Nicola Cairncross, A Better Entrepreneur

“Successful people like to pay it forward, it’s good karma for them too.”

Nicola Cairncross, A Better Entrepreneur

“Don’t be attached to the outcome, or bind your ego up in your success or failure. Every outcome of every experiment in the business journey is simply information.”

Nicola Cairncross, A Better Entrepreneur

“Sometimes in life an opportunity meets your previous preparation and fires off into the biggest opportunity of your life. Some call this luck.”

Nicola Cairncross, A Better Entrepreneur

Classic quotes

Each with its source.

“There is nothing so useless as doing efficiently that which should not be done at all.”

Peter Drucker, “Managing for Business Effectiveness”, Harvard Business Review, 1963

“No business plan survives first contact with customers.”