The bookshelf
Business books worth your time
A short shelf, not a long list. Nicola’s own book first, then the classics, each with one line on why it’s here.
Start with: A Better Entrepreneur
A Better Entrepreneur by Nicola Cairncross: a true personal story of failure, success and 25 hard lessons from running businesses.
The classics
The E-Myth Revisited
Michael E. GerberWhy most small businesses stall, and how to build one that runs on systems rather than on you doing everything.
Find it on Bookshop.orgProfit First
Mike MichalowiczA simple cash-management habit: take your profit first and run the business on what’s left.
Find it on Bookshop.orgThe Lean Startup
Eric RiesTest ideas cheaply and learn from real customers before you spend serious money.
Find it on Bookshop.orgThe Mom Test
Rob FitzpatrickHow to ask customers questions that get honest answers instead of polite ones.
Find it on Bookshop.orgBuilt to Sell
John WarrillowTurn a service business that depends on you into one that could run, or sell, without you.
Find it on Bookshop.orgAtomic Habits
James ClearSmall daily habits, compounded, and a practical way to build them.
Find it on Bookshop.orgPurple Cow
Seth GodinWhy being remarkable beats being merely good when it comes to getting noticed.
Find it on Bookshop.orgGood to Great
Jim CollinsResearch into what separated companies that made the leap from good to great from those that didn’t.
Find it on Bookshop.org
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